Leading the creative direction and working alongside the in-house marketing team, we developed a multilingual global ad campaign that gained much traction within the security industry.
Juxtaposing large-scale sites to intimate home settings, protecting cherished spaces comes in many forms and sizes.
Our team put together a photo shoot for this campaign, and as it ran in various parts of the world, we had to consider many things, including model ethnicities, costumes and a neutral set to fit multiple regional styles.
The campaign ran in various global industry magazines and tradeshows in multiple languages.